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Find articles on Sales & Customer Service

Find articles on Sales & Customer Service

The "Marshall Plan" For Customer Aftercare: How To Spend Less & Sell More
by Ernest Nicastro, Positive Response
My wife likes to shop at the local Safeway. Is it because of the competitive prices? Yes, that's part of it ; Is it because of the convenient location? Yes, that too. But the biggest reason she likes to shop at the local Safeway is "Marshall."
Lessons In Customer Service
by Dan Goldberg
Within the not too distant past I had some interesting experiences that cut to the core of the dos and don'ts of customer service.
Customer Service Is Not Customer Serve Us
by Dan Goldberg
Making customer care a top priority will give your business a solid foundation for growth.
Great Customer Service
by Dan Goldberg
It
Make It Easy For Customers To Complain
by Steven Howard, Howard Marketing Services
The first component of your complaint management strategy is that you should make it easy for customers to complain.
Customer Complaints Are Good
by Steven Howard, Howard Marketing Services
One of the worst things customers can do when faced with unsatisfactory service or a poor quality product is not to tell you and leave for the competition.
Can Customer Service Representatives Become Proactive?
by Dave Kahle, The Growth Coach®
When a person has responsibility for both reactive and proactive calls, the reactive will always swell disproportionately, crowding out the proactive.
Five Steps for Improving Customer Retention and Increasing Revenues
by Chris Nelson, Managing Director, Advanced Marketing Solutions
Here are five steps to hang on to customers, increase their satisfaction and keep them buying your products and services.
Customer Retention: The Art of Keeping Good Customers
by Steven Howard, Howard Marketing Services
Why keeping the customers you have and preventing them from taking their business elsewhere has an immediate, positive impact on your bottom line.
Keeping Good Customers: The Art of Customer Retention
by Steven Howard, Howard Marketing Services
Why is customer loyalty so important? For one thing, numerous research studies have shown that if you can reduce your attrition rate that is the annualised rate of lost customers by as little as five percentage points, you can increase your bottom-line profits by anywhere from 25% to 85%.
Keeping Good Customers by Earning Customer Loyalty
by Steven Howard, Howard Marketing Services
To take care of your customers, you need to have a full understanding of their wants, needs, and desires.
Why Customer Satisfaction Plus?
by Conrad Elnes, Chairman, STI International
In the recent past, business was pretty straight forward. Customers requested service; we provided it; they were happy; end of story. Today, that model has changed dramatically. First, good technical and product knowledge are assumed by external customers
Customer Relationship Marketing in the New E-World
by Steven Howard, Howard Marketing Services
Relationship marketing is a concept that has yet to be clearly defined by anyone, even though much of today's marketing literature and many marketing consultants and gurus are in agreement that relationship marketing will be a critical success factor for the large majority of organizations throughout the 21st century
Changing Customer Values
by Steven Howard, Howard Marketing Services
Change is happening so rapidly with all the reorganizations, restructures, down-sizings, mergers, break-ups and new business start-ups its's no wonder, that your customers are also simultaneously undergoing vast amounts of change as well?
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