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Articles by Arnold Sanow, MBA, CSP
5 Steps for Keeping Customers for Life ... and Getting All the Referrals You Can Handle
The motto for business success in the 21st century is,"You are not just closing a sale but opening a relationship."
The Four Laws of Relationship Marketing
To keep from just becoming another commodity, follow the four laws of relationship marketing on a daily basis and watch your sales ... grow!
Why Sales Don
Closing sales is an art not a science. Everything we do from our communication style, to our dress, to our understanding of the customers wants and needs, can affect our success or failure in closing sales.

Arnold Sanow, MBA, CSP works with his clients to assist them in attracting more customers, keeping them through exceptional customer service and promoting a positive and profitable work environment. He does this through, keynote presentations, seminars, facilitation and consultation. You can reach Arnold at 703-255-3133 or e-mail him at speaker@arnoldsanow.com - His web page is www.arnoldsanow.com Subscribe to Arnold's free e-mail newsletter "Bright Ideas" by sending an e-mail to speaker@arnoldsanow.com and writing subscribe in the message box.
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