|7 Strategies for Handling Last Minute Meetings|
Wouldn't it be nice that if and when this daunting situation arose, you
were well prepared with all necessary information ready at your
|10 Strategies for Selecting The Perfect Speaker|
Selecting the right speaker for your event is one of the most
important, yet daunting elements for creating a successful meeting.
Your speaker can often make or break the event.
|Using Trade Shows to Investigate Your Competition|
Gathered in one convenient
location, you should find many, if not most, of your competitors.
|How Event Marketers Can Use the Media Effectively|
media has the power to influence your tradeshow efforts whether it be
in television, radio or print. Your job is to target your endeavors
to create a positive company image.
|Marketing Your Shows the 4 C's Way|
Customers are getting more and more value conscious. You can fulfill their
expectations by constantly "thinking exhibitor" and "thinking attendee." You
need to live and breathe for your customers -- they make your job possible.
|The A-Z of Exhibiting Overseas|
Exhibiting overseas is one of the fastest and
most cost effective ways to identify the best foreign markets for your
|Useful Tips for Evaluating Your Meeting Venue Options|
No matter how large or small your businesss conference is location
|Seven Ways To Put Show Biz Into Your Tradeshow|
You are in show biz,
and you must create and promote an event that is as exciting and dramatic as a
great movie or play. Your exhibition space is your stage. In order to generate
interest, you must put on a performance that will keep attendees riveted to your
exhibits and eager to come back for the sequel
|Making a Hit with Your Marketing Campaign|
There are some key golden rules to making your
direct mailings work effectively when promoting your event.
|30 Tips for Keeping Meeting Expenses to a Minimum|
When it comes to meeting planning, money can probably get you
whatever you want. However, few event planners have the luxury of an
unlimited budget. Discover 30 tips to keep your meeting expenses at a minimum
without losing quality you strive for.
|At Your Service: The Ten Commandments of Great Customer Service!|
The practice of
great customer service should always be as present at trade shows or
any business event just like any other sales environment.
|The Power of Buzz|
How did Hotmail gain over 12 million subscribers in 18 months? The answer lies in the power of
|Determining Visitor Types|
an exhibitor your observation and questioning skills will be your key
to determining who may be a viable sales prospect.
|Tips for Bringing Your Event to Life|
Your job as an event planner doesn't stop with the meeting in the company boardroom. You may be called upon to organize an awards dinner, a product launch, a fundraising event, a holiday celebration...the list goes on and on.
|Common Exhibit Marketing Mistakes: Ten Tips on How to Avoid Them|
The key to great exhibiting is marketing. But marketing is a very inexact science that leaves room for a multitude of errors to occur.
|Exhibiting at $600 a Minute: Making Every Second Count|
It has been estimated that major exhibitors' investments total up to $10 per second, all costs included.
|Teach Your Exhibitors a Lesson|
The purpose of exhibitor education is to raise the level of professionalism on the show floor, enabling exhibitors to build better relationships with their customers, suppliers, and advocates in the marketplace
|10 Tips to Use Giveaways Effectively|
Walk around any trade show and you will be able to collect a bag full of advertising specialties. But look a little more closely. How many really do an effective job? How clearly do they get a message across?
, works with organizations who want to boost their
exhibiting results by attracting new business at tradeshows. She
designs and implements strategies for show organizers and exhibitors.
She can be reached at 518.523.1320, on the web www.thetradeshowcoach.com
or by email firstname.lastname@example.org