Articles by Scott Glatstein, President, Imperatives, LLC
Building Your Brand: 5 Steps to Building a Strong Brand & An Optimized Customer Experience
Customers experience your brand in numerous ways: products, packaging, price, marketing, sales personnel, etc
Business Strategy Execution: 4 Reasons Why Your Company
There are many different value-creation strategies your company can follow to marketplace success.

Scott Glatstein, a Pioneering Marketing Strategist, is the President of Imperatives, LLC. He can help you turn your market opportunities into record-breaking profits by bridging the traditional gap between executive-level strategic vision and organization-wide execution in the marketplace. For a Free Special Report that will help you avoid strategy execution disaster and profit in the marketplace, go to www.imperativesllc.com/publications.html