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Trade Show Do's and Don'ts
By Jim Schakenbach, Managing Partner, SCT Group, Inc.

By using these guidelines and a little common sense, you can turn even today

Every year the trade show debate rages within just about every company that has the potential to include show participation in its marketing budget. To make the issue even more problematic, 9/11 has forced this debate to now include safety issues. But at the heart of the matter is the question

The SCT Group Inc. is a marketing communications agency specializing in science, communications, and technology accounts. For more information, please visit our web site at or call 508.919.2092. Technology Spoken Here.

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