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How to Maximize Results from Sales Training
By Tim Sullivan, Director of Business Development, Sales Performance International

There are unique challenges facing every Chief Learning Officer today. It takes a practical implementation plan to maximize results.

Now that global markets are in a period of slow but consistent expansion, many enterprises are now investing more in developing their sales teams in order to take advantage of the increase in worldwide economic activity.  According to a 2004 survey by CSO Insights,

Tim Sullivan brings over two decades of sales, marketing and management consulting experience to his role as manager of product marketing and development at Sales Performance International (SPI) www.spisales.com or www.solutionselling.com.  Tim is a sought-after speaker and author on advanced sales and marketing topics.  His columns on sales and marketing practices have been published in Sales and Marketing Management, Sales & Field Force Automation, Marketing Management, Selling!, SellingPower, VARBusiness, and other magazines, newsletters, and online resources.

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