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How To Tell If Your Site Is Measuring Up
By Jim Sterne, Target Marketing of Santa Barbara

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What metrics should you consider when calculating the value of your Web site, or your return on investment?

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Jim Sterne has presented his unique perspective on Internet marketing at conferences around the world, and has lectured at the University of California, Stanford University, and MIT. He stays active as a public speaker and as a consultant, helping each client set internet marketing goals and determine customer relationship strategies. Please contact Jim Sterne at (805) 965-3184 or www.targeting.com to find out how his talents might help you achieve your marketing objectives.

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