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5 Steps for Keeping Customers for Life ... and Getting All the Referrals You Can Handle
By Arnold Sanow, MBA, CSP

The motto for business success in the 21st century is,"You are not just closing a sale but opening a relationship."

The motto for business success in the 21st century is,"You are not just closing a sale but opening a relationship."

To build relationships and see your business thrive, follow these 5 ingredients to success.

1. Be Reliable - Reliability means many things, but without it your business will fail to grow and prosper. For example, when you tell a client you will have something for them on Tuesday and you are late, your good reputation suffers. In fact, if you tell people you will have a project ready next week, in their minds next week means Monday. Come in any time after that and you


Arnold Sanow, MBA, CSP works with his clients to assist them in attracting more customers, keeping them through exceptional customer service and promoting a positive and profitable work environment. He does this through, keynote presentations, seminars, facilitation and consultation. You can reach Arnold at 703-255-3133 or e-mail him at speaker@arnoldsanow.com - His web page is www.arnoldsanow.com Subscribe to Arnold's free e-mail newsletter "Bright Ideas" by sending an e-mail to speaker@arnoldsanow.com and writing subscribe in the message box.

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