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"I've tried everything and I can't even give it away this month!"How many times have you heard these lines before? Maybe they've even rolled off your lips a time or two. These phrases are indicative of a salesperson suffering through a temporary business turn down, commonly referred to as a "sales slump."
A regional sales manager was counseling a veteran sales person on his recent low numbers. The manager offered, "Everyone in sales eventually has business down turns." The sales person replied, "I know that, but why me? What did I do to deserve it?"
Strangely enough, this sales representative may have done nothing to deserve his recent slump. Many sales slumps are unpredictable and are triggered by uncontrollable events. By uncontrollable, we mean circumstances like:
The secret to pulling out of a sales slump is how to react to the situation.
The things to remember about sales slumps are:
8 Strategies to Get Out of a Sales Slump
1. Regain Your Focus:Whatever the cause of the sales slump, the most important thing is to not over react, but be proactive by instituting one or all of the eight strategies listed above.
By taking a proactive and positive approach to your slump, you'll be doing something about it and not just complaining about it. Remember the old saying: "It's better to light a candle than to curse the darkness!"
Jim Kasper is the Founder and President of Interactive Resource Group. Mr. Kasper has over 26 years of practical experience in direct sales, sales management, sales training, and marketing. Contact him at www.salestrainers.com or call 800-891-7355
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